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Tissot Reveals Prototype Smartwatch


Tissot Reveals Prototype Smartwatch   As predicted, smartwatches are the hot topic at Baselworld 2015 as some of the world’s top makers of luxury timepieces unveil their own ventures into the world of wearables. One of them is the Swatch Group’s Tissot brand, which gave attendees their first look at a prototype smartwatch expected to hit stores later this year. ... Read More »

Jacob & Co. Debuts “The Billionaire”


Jacob & Co. Debuts “The Billionaire” If a watch sporting a mere 40 carats of diamonds isn’t decadent enough for your tastes “The Billionaire” by Jacob & Co. may be more your speed. Even in the rarefied atmosphere of Baselworld 2015, this luxurious chronograph stands out as the most expensive diamond-set timepiece to have a tourbillon. “The Billionaire” is an ... Read More »

Omega Introduces Seamaster Ploprof


Omega Introduces Seamaster Ploprof When you’re hosting a few millionaire moguls on your new yacht you can’t be caught wearing just any watch, even when deep sea diving is on the agenda. For just such an occasion, Omega has introduced the Seamaster Ploprof 1200M Co-Axial Master Chronometer and it’s as impressive as its name. This watch drew crowds to the ... Read More »

Arnold Schwarzenegger Previews Watch Line at Baselworld 2015

Arnold Schwarzenegger Previews Watch Line at Baselworld 2015

Arnold Schwarzenegger Previews Watch Line at Baselworld 2015   Arnold Schwarzenegger has never been hesitant to expand his multifaceted career, whether it’s making the jump from bodybuilder to movie star or running for political office. That’s why it’s hard to be surprised that the former Governor of California was in Basel, Switzerland, on Friday to give the attendees their first ... Read More »

Rolex Introduces New Yacht-Master


Rolex Introduces New Yacht-Master   Baselworld 2015 is in full swing and while it will be hard to top TAG Heuer’s groundbreaking announcement of a collaboration with two tech giants to produce a luxury smartwatch, there are still surprises to come in the form of new designs from old favorites. Rolex is a name best known for classic timepieces that ... Read More »

TAG Heuer Teams Up with Google and Intel to Make Smartwatch


TAG Heuer Teams Up with Google and Intel to Make Smartwatch   Baselworld 2015 is just getting started but already we’ve already heard what’s likely to be the biggest news of the week—TAG Heuer is partnering with Google and Intel to create the first smartwatch from a traditional watchmaker. The collaboration between the Swiss maker of luxury watches and the ... Read More »

TAG Heuer Announces New Price Policy


TAG Heuer Announces New Price Policy The recent appreciation of the Swiss franc has caused a major shakeup in the watch industry as the makers of fine timepieces attempt to adjust their pricing without alienating any of their main markets. TAG Heuer has just released a statement on changes to the brand’s pricing. “Tag Heuer is seizing the opportunity of ... Read More »

Hublot to Show Big Bang Models at Baselworld

Hublot Big Bang Ferrari Speciale

Hublot to Show Big Bang Models at Baselworld Luxury Swiss watchmaker Hublot will be hitting Baselworld 2015 with a Big Bang—actually several of them. To celebrate the 10th anniversary of the popular Big Bang line, Hublot will have the latest versions of the iconic timepiece on display. For the fancier of fine watches who uses his timepiece as an alarm ... Read More »